Pay day loan data : A closer go through the known facts and numbers of payday advances

Payday-style loans (or high-cost, short-term credit) are short-term financing for a small amount of cash. These loans can be accessed quickly, also by individuals with bad credit or reduced incomes. The tradeoff is the fact that they frequently come at a cost that is high. While 4 in 5 of the loans usually are reduced in one single month or less, it works out to be 1,300% annualised if we look at the typical interest rates charged. Prices vary by payday loan provider, but weighed against almost every other credit choices, that is an costly method to borrow.

Have a look at the diagram below which illustrates different forms of unsecured loans and where pay day loans fit in:

We analysed the newest Competition & areas Authority (CMA)’s Payday lending market research report (2015) to give you helpful insights in to the high-cost short-term financing market.

The newest facts and numbers

In January 2015, a limit ended up being introduced from the rates of interest which can be charged on payday advances in order to control them. They are marketed as one-off loans for unanticipated costs. Nevertheless, as a result of the accessibility of the loans, this has lead to individuals deploying it for everyday costs such as for example food, bills and vehicle expenses when they’re quick on money. About 25 % of payday advances in britain are rolled up to a brand new loan term and typically cost ВЈ24 four weeks for each ВЈ100 lent.

The payday loan customer that is average

CMA determined the conventional traits of a loan that is payday its borrowers through the analysis of the loans information. While the solitary most amount that is common was ВЈ100, the common loan size ended up being ВЈ260. 75% of this clients inside their information took away one or more loan in per year with all the customer that is average away 6 loans in per year.


Individuals are more prone to simply simply just take down an online payday loan if they’re unmarried, between 25 and three decades old, residing in rented accommodation as well as on money of under ВЈ1,500 every month.

Where do clients typically access pay day loans?

Pay day loans can be accessed both though online loan providers also on the traditional, through loan stores like Cash Converters. The CMA reported 83% of pay day loan clients took away a loan online whilst 29% did therefore in-store. An overlap of 12% of pay day loan customers has used both networks.

What exactly are payday advances employed for?

Despite the fact that payday advances had been created as one-off loans for unanticipated expenses, the real result is quite various. An alarming percentage of individuals have actually admitted to utilizing pay day loans to cover recurring expenses. Over 1 in 2 (53%) borrowers reported “Living expenses such as food and utility bills” because their reason behind using out a quick payday loan. 2% of borrowers confessed to taking down an online payday loan so that you can pay back a different one. Other reasons consist of automobile or car costs (10%) and basic shopping such as clothing or home things (7%).

Why do people require pay day loans?

Over 50 % of borrowers (52%) stated they’d to just simply take down an online payday loan simply because they suffered an urgent boost in costs or outgoings whilst nearly 1 in 5 (19percent) stated it had been as a result of an urgent decline in earnings. Of the whom stated their need had been because of a shift in economic circumstances, 93% saw this noticeable modification as short-term. Nearly 3 in 5 (59%) said their cash advance had been for a thing that they might n’t have gone without. Despite the fact that nearly 1 in 4 (24%) of the people stated which they will have gone with no purchase if an online payday loan was not available.

2019 Change

4 years following the interest cap ended up being introduced in 2015, exactly just how gets the pay day loan market reacted? We check out during the latest facts and numbers for the tall price Short Term Credit (HCSTC) market to learn.

Just What does HCSTC mean?

To date figures (June 2018) show over 5.4 million of the loans have been taken out, almost half the amount as the peak in 2013 (10 million) before regulatory action was taken year. The amount of providers in addition has dropped from over 100 to simply 88 in 2018, probably the most provider that is notable leave industry being Wonga in 2018. Start to see the chart below for an even more detailed breakdown over the very last 24 months for the actual quantity of loans applied for and the sheer number of organizations in procedure.